Episode Transcript
[00:00:00] Speaker A: That would have been pretty funny.
[00:00:01] Speaker B: Oh, that is one of my favorite moments.
[00:00:04] Speaker A: Ate a microphone.
Turn your volume down because you're way too loud for me.
[00:00:12] Speaker B: Yeah, I'm way too loud for me.
[00:00:21] Speaker A: Well, we are clawing our way back to getting ahead of the game here.
[00:00:25] Speaker B: I have missed this.
[00:00:26] Speaker A: Well, we just did one last week.
[00:00:28] Speaker B: I know, but it. I was very eager to get back in.
[00:00:32] Speaker A: Really, I was. Shall I share with our audience how eager you were? How many times did I ask this week? Let's go over there. Let's go over there.
[00:00:38] Speaker B: It was a busy week. I had a tournament this weekend.
[00:00:40] Speaker A: Priorities, woman.
Okay? You can tell how much she cares about what I say.
Yeah, whatever, dummy.
[00:00:49] Speaker B: That was a nice response. It wasn't what I was thinking, was it? It was. It was nicer than what I was thinking.
[00:00:58] Speaker A: Now everyone wants to know what you were thinking except me. I do not want to know what you're thinking.
What should we talk about today? I have an idea.
[00:01:05] Speaker B: I know you do, and you won't share it with me until right now.
[00:01:09] Speaker A: I'm not sure I'm showing it yet. We got some really good feedback on our last podcast, and I did miss mentioning one thing, and the lovely Lisa Farley was like, you know, you could have mentioned one more thing. And I was like, well, what is it?
We took our volunteers to dinner after.
In. In fairness, it wasn't. We didn't take all of the volunteers because there was like 70 of them. There were some, though, that just. Man, they all out, like all day long, whole day, way above and beyond what we asked. We asked for like two hour slots. These guys gave like 10 to 12 hour slots, or they were there both days. And so we, you know, hand picked the people that we knew were there a lot. And we took him to dinner and it was awesome.
[00:01:49] Speaker B: It was nice.
[00:01:50] Speaker A: Yeah, it was awesome. So, you know, in full disclosure, we're still learning our way.
Next week, folks. Next week on Wednesday morning, when you get up and you see that this podcast has launched, that would be April. Let's see, 14, 16, April 23rd.
It will be one year. Yes, because we launched on April 24 of 24.
[00:02:20] Speaker B: So we're interested to find out what your favorite parts of the podcast have been so far. Do you have a favorite moment or a quote? We'd love to hear it.
[00:02:29] Speaker A: I have my own list of those things, so I'll probably share some of those next time. But this week we're not quite there yet. This is kind of like Palm Sunday before Easter. It's the week before the one year celebration for us. Um, okay, let's go ahead and get into this week's topic.
[00:02:44] Speaker B: Let's do it.
[00:02:46] Speaker A: I am a huge fan of AI.
[00:02:49] Speaker B: Yes, he is.
[00:02:51] Speaker A: Specifically chat, GPT.
And look, you can tell me there's better versions of whatever out there. I don't care. I. I agree. I just am very good at chat at this point, so I'm used to it and I have a subscription, so why would I change?
But I'm going to start using other AI tools and I've been studying them this month of April from poppy to 11 labs to speechify to. You name it, I can name a few more. Hold on.
[00:03:17] Speaker B: Okay.
[00:03:18] Speaker A: The reason I bring this up is because I believe, and you know, we've done, we've done a podcast on businesses come that could be created in pickleball.
[00:03:27] Speaker B: Yes, we have.
[00:03:29] Speaker A: I believe there's a huge opportunity biggest for AI in pickleball.
[00:03:34] Speaker B: Interesting.
[00:03:35] Speaker A: AI for player improvement.
[00:03:37] Speaker B: Okay, I could see that too.
[00:03:40] Speaker A: Yeah. There's apps that can break down your strokes.
[00:03:42] Speaker B: Yep.
[00:03:43] Speaker A: Your footwork, your serve mechanics.
[00:03:46] Speaker B: Absolutely.
[00:03:47] Speaker A: Think about that.
[00:03:50] Speaker B: I don't know if it can replace the human elev element of a coach or, or an instructor, but there are people that learn better with audio instruction instead of visual instruction. So it would definitely be ideal for people like that.
[00:04:07] Speaker A: Yeah, I think so.
But there's so much that could be done and even if it's not acting as your coach, because I think it would be hard for AI today, today's AI to fulfill the role of what I believe a coach is, number one, having your players back. I don't know that AI has your back. I think AI is a little colder than that. It's more like, I mean, it tries to be nice. It's like, oh, that's a really good idea. There's a lot of exciting. Blah, blah, blah. You want to riff?
[00:04:32] Speaker B: Congratulations.
[00:04:33] Speaker A: Yeah. I mean, you've got a great title for a book, sir.
[00:04:36] Speaker B: You've been very consistent this week.
[00:04:40] Speaker A: It's all crap because it's just words on paper coming from a computer. But I do think there's room for the analysis piece in particular.
[00:04:49] Speaker B: Most definitely.
[00:04:51] Speaker A: And for real time coaching, because I think it could be a tool used for creating like drills.
I mean, you and I run a set of drills all summer long from Memorial weekend through Labor Day weekend every Tuesday and Thursday at Shadyside here in Anderson, Indiana. Well, open to the public, by the way. What do we start at? 7? We go from 7 to 8:30. 7 to 8:30 and we're not always there, but we have somebody there. So it's. So it's available every Tuesday and Thursday, weather permitting. And a virtual coach, like an AI powered tool, could crank out, like, we should just do this for this year. We should crank out all of our drill plans for every Tuesday and every Thursday from the end of May through the beginning of September.
[00:05:37] Speaker B: That works.
[00:05:38] Speaker A: That's AI in pickleball. But there's so much more. I think that AI could. Could be a predictor to predictive analysis. So you could do shot prediction. Okay, so one of the things we talk about in pickleball all the time is what's called patterns. Are you familiar with patterns in pickleball?
[00:05:55] Speaker B: Yes. So, like, the serve comes over, you hit the second shot, and it, you know, third shot, drop, you know, stuff like that.
[00:06:05] Speaker A: That's a sequence.
[00:06:07] Speaker B: Right.
[00:06:07] Speaker A: But I'm referring to, well, you're hit for a second shot. There's. As long as someone doesn't miss, we're going to keep counting the number of shots.
[00:06:13] Speaker B: No, I'm just saying.
[00:06:14] Speaker A: I'm not trying to be mean.
[00:06:15] Speaker B: There's some strategy to all of that.
[00:06:16] Speaker A: Right. So the pattern is, you know, if I hit to this backhand, they tend to do X.
[00:06:22] Speaker B: Right.
[00:06:23] Speaker A: Or their team is trying to put us in this position. So we see this pattern of them continually pushing it to and mixed doubles. Maybe they're continually pushing it to the female on this playing the left. They're continually pushing it to back her backhand.
[00:06:36] Speaker B: Right. And we talked about this yesterday at our little event because I ha. I'm very predictable. And so when I was playing with my partner, my normal partner, she's like, oh, I knew you're going to do that shot. And. And so I was like, pattern? Yeah, I have a pattern.
[00:06:52] Speaker A: Now, some of that isn't a pattern that we see in pickleball. It's predictive because you have a tell or a tendency.
[00:06:59] Speaker B: I have a tendency.
[00:07:00] Speaker A: Pattern is still more of an intentional set of plays or set of hits.
[00:07:05] Speaker B: Okay.
[00:07:06] Speaker A: But either way, I think that, you know, you could have AI observe video and go, hey, if you can't see the pattern, I can. Here's the pattern. And it tells you what the pattern is. And I'm a pickleball strategist. And I don't mean like, I'm a pro strategist or anything like that. I just. I love the strategy of pickleball. So I call myself a strategist because I'm interested in that stuff. Again, not because I make hundreds of thousands of dollars selling people my strategies.
[00:07:30] Speaker B: Just a hobby.
[00:07:31] Speaker A: Yes. For fun.
[00:07:32] Speaker B: You're watching. Yes.
[00:07:33] Speaker A: But I love the strategy of pickleball and I think to myself, how much more could a personal AI scout like find for me? What could it tell me, by the way, about a year ago versus today.
What could tell me about two years ago versus today? And what could it tell me that I will likely be like in a year from now unless I make changes or if I make changes.
[00:07:52] Speaker B: And you do like data.
[00:07:53] Speaker A: Oh, I love data. I'm a stats and facts guy. Our whole company is built on the idea of stats and facts being able to help drive things.
So, yeah, I'm a huge fan. I think the other thing you could say is, you know, well, that's probably enough on, let's see, let's call that player improvement enhancement.
[00:08:11] Speaker B: I was thinking in terms of growth of the sport, like if you're looking at putting a pickleball court in Idaho, let's say, and the sport hasn't generated a certain number of members, but you can see the generation spread of members across the country and you could probably predict you need to have a pickleball facility open by such and such date. And I think they use those type of analytics with franchise development.
[00:08:43] Speaker A: Yeah, predictive analytics. Yeah.
[00:08:45] Speaker B: So the same could be true about opening facilities.
[00:08:48] Speaker A: Well, yeah, and you said growth, so I think there's a lot more you could talk about about growth. Right. I think number one, you could say, you know, you could use AI to generate social posts, you could use AI to generate highlight reels. You could, you could teach it, or it could be taught by somebody what a highlight looks like. Here are the sort of rules of what a highlight looks like. And then you can just shove a thousand hours of video in it and it can pull out, you know, five hours of highlights.
[00:09:10] Speaker B: That would be nice.
[00:09:11] Speaker A: I mean, think about all the work we do today, you and I, to find a clip.
[00:09:16] Speaker B: So much work.
[00:09:16] Speaker A: A 30 second clip. And it's like, man, if it'd be great if someone else could find that.
[00:09:21] Speaker B: Clip for me and that might already be out there. We just don't know about it. So if you know about it, please share.
[00:09:26] Speaker A: Yeah. Quit holding back on us holding out.
[00:09:30] Speaker B: We've got work to do. We need help.
[00:09:33] Speaker A: Beyond that, I think you could do like newsletters that are tailored to a club's, you know, unique vibe.
[00:09:38] Speaker B: Oh, that's already happening. Yeah.
[00:09:40] Speaker A: I also think, and this is something that I really don't want to share out loud, but I'm Going to share it anyway, because I don't think. I don't think our 13 listeners or however many have are going to steal my idea. But you know what? Steal My Idea was the name of the podcast we did.
[00:09:52] Speaker B: It is one of our biggest.
[00:09:53] Speaker A: Don't. It was. It is possibly one of the biggest. Yeah, yeah. Don't steal this idea. Let me. Let me generate some revenue first.
I think you could use AI to. To target sponsors.
[00:10:06] Speaker B: Sure.
[00:10:06] Speaker A: Right, here's the.
Here's the area we're going to be in. Let's call it Madison County. Here's the sport and the venue and the whatever. Who do you think is a good target sponsor for us? Find the right brands for us.
[00:10:21] Speaker B: If that works. Why don't you try it right now?
[00:10:23] Speaker A: All right, well, I'm gonna go and finish this podcast first and move forward with some other ideas, I think. AI powered devices. So. Weren't you just telling me about Skiva?
[00:10:36] Speaker B: Yes. So we would like to bring on one of the founders of it.
[00:10:40] Speaker A: Yeah, we are going to. Not. We would like to. We will.
[00:10:42] Speaker B: We're working on it. We're working on his name. His name is Jeff. Yep.
[00:10:45] Speaker A: All right.
[00:10:46] Speaker B: And he has a tool. It's an app that will help you goal set your pickleball goals and health goals, and it'll help you track and measure your success.
It's. It's pretty cool. Can't wait to have them on.
[00:11:03] Speaker A: I want to run a commercial.
[00:11:05] Speaker B: You want to run a commercial right now?
[00:11:07] Speaker A: Yeah, we'll try it out. Hold on.
[00:11:08] Speaker B: We have a commercial.
[00:11:09] Speaker A: I'm gonna make one up on the spot, but follow me.
[00:11:17] Speaker B: I'm ahead of the game.
[00:11:19] Speaker A: This episode brought to you by PB Time Tournaments. Pickleball Time Tournaments.
[00:11:26] Speaker B: Nice.
[00:11:26] Speaker A: You heard it here first, everybody. Okay, so back to the idea on AI and pickleball.
[00:11:31] Speaker B: Yeah, let's go back to that.
[00:11:32] Speaker A: All right.
Yeah, I just think there's some really cool. I mean, AI can build ROI projections for you, do your financials for you. It can if you're trying to run a pickleball business of some sorts.
[00:11:44] Speaker B: I've used it for a lot of different content writing that I needed to do really fast.
I. I mean, like, I still had to change.
[00:11:51] Speaker A: Oh, gosh.
[00:11:52] Speaker B: To make it sound like me.
[00:11:53] Speaker A: Yeah.
[00:11:54] Speaker B: But no one wants to read.
[00:11:56] Speaker A: Just came from a computer.
[00:11:57] Speaker B: Right. Well, my vocabulary is not as extensive as yours. And so by using.
[00:12:04] Speaker A: Extensive is a kind of a big word there, baby.
[00:12:06] Speaker B: I knew you were going to say that. By using the AI to write the letter, it actually Helped me learn some new. Some new words that were very creative.
[00:12:15] Speaker A: And some new vocab.
[00:12:16] Speaker B: Some new vocab words that were more appealing and it didn't sound like everybody else.
[00:12:22] Speaker A: Well, we went to Skiva and I think I paused you for a commercial.
[00:12:25] Speaker B: You did.
[00:12:26] Speaker A: We're gonna bring on Jefe from Skiva, Jeff. What's his last name?
[00:12:29] Speaker B: I don't know if I'm gonna say it right, so I don't want to say it yet.
[00:12:31] Speaker A: Oh, okay. Well, the name of the company is Skeeva and it's a takeoff of another brand that's out there that's for runners.
[00:12:38] Speaker B: Or for marathon runners.
[00:12:40] Speaker A: Tell us about this guy. I mean, just give us the. We're gonna bring him on. So give us the 10 second version.
[00:12:44] Speaker B: Well, he was a marathon runner that began playing pickleball and fell in love with the sport. But when he was trying to, you know, measure his success with his goal planning, there wasn't really a tool out there for him like he used when he was running. And so he is a developer and he made.
That's funny.
[00:13:11] Speaker A: Okay.
[00:13:11] Speaker B: He made his own.
[00:13:13] Speaker A: And so that was the next place I was going to go was like AI powered apps and AI powered devices. You know, you got like Fitbits and Apple watches and whatever else. But I think either we could get our own wearable going in the world of pickleball or create more apps that go onto some of the existing wearables. But there could be some really cool stuff. And then if you plug in your expectations and your analysis from your videos and all the other stuff, it can begin to do a lot of work for you. Right. It can start to sync with your dashboard. You can have your own, like Kevin's Pickleball dashboard. And it's all about your game. And yes, I am that addicted to pickleball, just in case you're wondering. So if somebody out there wants to build me a dashboard, let's get it going. I'm in.
[00:13:57] Speaker B: Well, I learned from a different call that I had this week that there is AI for helping you write code. So if you want to do what Kevin just said, then you can look that at that tool app and write code.
[00:14:10] Speaker A: Yeah, for sure.
[00:14:10] Speaker B: Through the AI.
[00:14:12] Speaker A: Now, here's something cool. There are ball machines that already exist that can learn your weaknesses and target you during training.
[00:14:20] Speaker B: Wow.
[00:14:21] Speaker A: I agree.
[00:14:22] Speaker B: It's like having a robot play against you.
[00:14:24] Speaker A: I mean, it's not playing against you, it's just your trainer, it's your coach, it's your ball machine. But I mean, I guess if you're.
[00:14:30] Speaker B: Creating, it starts hitting back.
[00:14:32] Speaker A: If you're like. Like 10 and it runs over, rolls over to try and get the ball real fast, like, that's a whole different story. Wouldn't that be cool? I do want that. I want a robot that gets back every shot against me so I can just keep playing and playing and playing. But I want to be able to train to hit it to where I am instead of where I'm not. So I can work on my shots of making it run, but it keeps getting it back to me, and I'll make it run. I don't want to run. I want it to run.
[00:14:55] Speaker B: So you want to replace me with a robot?
Is that what you're saying?
[00:14:59] Speaker A: Only on the courts, my love.
[00:15:01] Speaker B: Hold on.
How am I gonna get better if.
[00:15:04] Speaker A: I can't play against your own dang robot?
[00:15:07] Speaker B: That sounds pricey.
[00:15:09] Speaker A: Well, if we're gonna get one, we should see if there's a BOGO offer up here on robots.
[00:15:13] Speaker B: We're gonna get one and fight over it.
[00:15:15] Speaker A: Bogo robots. Let's see if there's some other ideas I think, you know, you could.
You could probably create like. Yeah, I don't want to talk about those, because I'm gonna do those. Yeah, no, those ideas that are coming to mind, I'm not gonna do them.
Talk about those.
[00:15:30] Speaker B: You're too busy thinking about new businesses, aren't you?
[00:15:33] Speaker A: I am not thinking about new businesses. This episode brought to you by PB Time Tournaments. That's right. Pickleball Time tournaments coming soon.
[00:15:44] Speaker B: How many times are you gonna do that?
[00:15:46] Speaker A: I don't know. It just happened to be a good time for it, so I snuck it.
[00:15:48] Speaker B: Are you using that to transition?
[00:15:51] Speaker A: Into what?
[00:15:52] Speaker B: Whatever you want to talk about next.
[00:15:54] Speaker A: No, I. I want to stick on AI for today. I think we're almost done. Maybe if there's any more ideas that you have, go ahead and spit them out. But I whole court of possibilities available. Thank you very much.
[00:16:05] Speaker B: Well, I think let's. Let's stick with the measuring goals. I think building in a rest day. I think because we are addicted to pickleball, sometimes we forget that we need to rest and not over do it. Which causes injury prevention.
[00:16:20] Speaker A: Personalized learning journey where you are not just learning the game, but you're learning about all the aspects that impact your game.
[00:16:30] Speaker B: Exactly what you're eating. Your sleep schedule. Yeah, yeah. Positioning didn't have to be something brand new created. It could just be an integration of your. Your ring that measures Your body stuff.
[00:16:45] Speaker A: Aura.
[00:16:46] Speaker B: Aura. That's it. Or it integrates with another health app like Fitness Power, whatever. I mean, I just. It just would be nice to be able to learn.
[00:16:57] Speaker A: I. I think that would be kind of cool. I just had a really cool idea. Oh. So I'm going to talk about a friend of mine.
[00:17:05] Speaker B: You are?
[00:17:06] Speaker A: Never mind. I'll talk about someone who's not a friend.
[00:17:10] Speaker B: I'm asking just in case he listens.
[00:17:15] Speaker A: It's unlikely he doesn't listen.
[00:17:16] Speaker B: Obviously, you didn't think all the words out when you were talking.
[00:17:19] Speaker A: I heard him, as I said them.
Talk about a guy that's not really a friend of mine when we play together.
So there are people I play with that.
And I think it comes from a tennis background for some of them. Certainly not all of them. Certainly some of them, like Jessica Jones is a good example.
[00:17:38] Speaker B: Okay.
[00:17:39] Speaker A: She reads her side of the court well. In other words, she feels me as we are moving on around the court. So she knows where I am and I know where she is.
[00:17:49] Speaker B: Right.
[00:17:49] Speaker A: And we don't. I don't have to go to the sideline to cover my line. And look at her. Like, come on over here to the middle. Like, she'll be in the middle.
[00:17:55] Speaker B: Right.
[00:17:56] Speaker A: And there's this natural.
[00:17:59] Speaker B: And she was a tennis player before.
[00:18:01] Speaker A: She was. And that's my kind of point I'm making.
But, you know, when you're playing, you can't only be focused on the ball on the other side of the court.
[00:18:08] Speaker B: No.
[00:18:08] Speaker A: You have to know where your partner is.
[00:18:09] Speaker B: Right.
[00:18:10] Speaker A: And if you don't know where they are, you need to be. It's. Court awareness is what we're talking about. You need to become aware of where they are, and then at some point, you need to be able to trust them. And once you start trusting your partner, things grow rapidly in your relationship as a team and generally in your ability to perform as a team.
I do think that part of that personalized learning journey includes things like you said, whether it's sleep or whether it's, hey, great job on the third shot. Now let's work on hitting shots to lefties.
I think there's a piece that's going to be like court positioning as a component, a strategy as a component. And this learning journey. We could make this learning journey so much more significant than I mastered a shot that takes me from 3.5 to 3.6. I would like to see a learning journey that is, like, holistic in nature. And I think AI Holistic, meaning thinking about everything we just talked about those things. Sleep, strategy, footwork, pace, speed, angle, you know, you name it. Spin all the things.
[00:19:13] Speaker B: Nutrition.
[00:19:14] Speaker A: Yes, absolutely. Nutrition, health, exercise.
A real true, you know, an enhanced dashboard. You know what I mean?
[00:19:25] Speaker B: Yeah.
[00:19:26] Speaker A: Yeah.
[00:19:26] Speaker B: It'd be like having your own team of people taking care of you. But it's just through your.
[00:19:32] Speaker A: I've actually built it up. You look up here to the middle yellow sheet on my wall.
[00:19:35] Speaker B: I see it.
[00:19:36] Speaker A: I've got a triangle that's called. That I call simple. And the S and the M and the P are capitalized in simple. And my idea is that we build something that includes S is spiritual, M is mental, and P is physical. So a dashboard or a learning journey that encompasses all three of those aspects of your life. So you input your objectives on your spiritual, mental, and physical components of your life, and it outputs, like, you know what you need to do, but also keeps score for you of how. Of how you're doing.
[00:20:07] Speaker B: So I have a question.
[00:20:08] Speaker A: This is the dashboard idea. Yeah.
[00:20:09] Speaker B: I like. I like all of these ideas.
[00:20:11] Speaker A: Oh, thank you.
[00:20:11] Speaker B: And I am a list person, so I. I love having a plan.
So I have an. I have apps that help me accomplish different things.
[00:20:20] Speaker A: Sure.
[00:20:21] Speaker B: But there are days, and I don't know if you're like me, but they're like, I don't want to log on my food today. I want to eat a chocolate bar.
[00:20:29] Speaker A: I want the AI to reach out and whack you in the knees.
[00:20:32] Speaker B: So I will eat a chocolate bar, and I won't tell my app, and I won't tell my family. It was completely secret. I ate a chocolate bar. And so I can't believe this is.
[00:20:40] Speaker A: Coming out in public on the air like this.
[00:20:42] Speaker B: I know it's a problem, but when you're trying to keep food a secret, then it's obviously an issue.
[00:20:48] Speaker A: For those of you that know I eat chocolate bars, don't tell my wife.
[00:20:52] Speaker B: No. But I have a plan, and I'm sticking to my plan. But there are days when I don't want chocolate bars.
[00:20:58] Speaker A: There are days when your plan includes chocolate bars.
[00:21:01] Speaker B: Well, I should have made it in my plan, but I'm. I rejected my plan at that moment so that I could have a chocolate bar.
[00:21:11] Speaker A: Okay.
[00:21:11] Speaker B: So I'm wondering if there's people like me out there in the world. They're like, ah, I don't care what my app says. I'm gonna eat my chocolate.
Especially with Easter coming up. There's gonna be lots of chocolate.
[00:21:22] Speaker A: All right, fair Easter bunny, let's go To AI fan experience. I think the fans experience could be enhanced with AI.
[00:21:29] Speaker B: Yes, right, Absolutely. I have all kinds of ideas for that. Like first of all, where your players are playing, like being able to track your team or your the friend who you came to see.
[00:21:43] Speaker A: Yes. Voice assisted commentary. There goes Riley Newman with that backhand you love so much.
Right. That two handed floppy bat can that you love so much.
[00:21:54] Speaker B: I just being like, oh, thanks for arriving at this tournament. You will find your player on course at 9:00am, 11:00pm and blah, blah.
[00:22:03] Speaker A: I mean that wouldn't be horrible if it was dialed into like my phone or whatever, you know.
Zayn Navratill said meet him for tea at 2pm hey, my favorite player said meet him for tea.
[00:22:13] Speaker B: Yeah.
[00:22:14] Speaker A: And 20 people show up because they all got the text. But hey, the 20 fans are all there.
[00:22:18] Speaker B: Exactly.
[00:22:19] Speaker A: Yeah. So I think you could have virtual bear with me here or augmented reality environment for AI immersion.
[00:22:29] Speaker B: Oh yeah, that's happening already. Yeah.
[00:22:32] Speaker A: Yeah, that'd be kind of cool. Real time stats, real time highlights. Think of all things you could do. You could again back to creating highlight reels.
Yeah. You could be watching the game, filming it and your AI is in the background creating your highlight reel of who you're watching. Shoves music behind it and posts it for you while you're still watching.
[00:22:48] Speaker B: Well, AI is already disrupting the entertainment industry.
[00:22:51] Speaker A: Yeah.
[00:22:52] Speaker B: Break it.
[00:22:52] Speaker A: Love it.
[00:22:53] Speaker B: Whether it's tv, it's podcasts, it's, you know, sporting events, there's all kinds of things that are happening.
[00:23:03] Speaker A: So I think the next thing is like a virtual referee because we now see in the PPA that they've implemented some type of virtual of AI to call lines.
[00:23:12] Speaker B: Yep.
[00:23:13] Speaker A: I forget what the dang tennis one is called. Do you remember the pro tennis one? It's come to me. It's Hawkeye. I think it's Hawkeye.
[00:23:22] Speaker B: Okay.
[00:23:23] Speaker A: Anyway, yeah. So now we can make real time, real time calls on shots that are close.
[00:23:28] Speaker B: Wow.
[00:23:29] Speaker A: We've needed to get this out of the hands of the players.
[00:23:31] Speaker B: Yes.
[00:23:32] Speaker A: And into the hands of something that.
[00:23:34] Speaker B: Especially on the pro circuit. For sure.
[00:23:35] Speaker A: Especially in the pro circuit. Speaking of which, I think we could get into like equipment innovation.
[00:23:42] Speaker B: Oh, right.
[00:23:43] Speaker A: Building AI into optimizing or using AI to optimize paddle design or whatever. You know what else would be cool?
[00:23:51] Speaker B: What?
[00:23:51] Speaker A: Take this 10 second quiz, send me some game footage and I'll tell you what paddle you should use.
[00:23:57] Speaker B: Oh, that'd be cool.
[00:23:58] Speaker A: Why not? Do you remember?
[00:24:00] Speaker B: You know for sure?
[00:24:01] Speaker A: Here's why I Bring it up.
[00:24:02] Speaker B: Wasn't purchased as.
[00:24:04] Speaker A: I mean, wait a minute. How come everyone's buying Pro xrs?
[00:24:07] Speaker B: Exactly.
[00:24:08] Speaker A: Are they running ads on this app?
[00:24:09] Speaker B: This could be. This could be.
[00:24:11] Speaker A: Just bear with me. Do you remember Joseph?
[00:24:14] Speaker B: Yes.
[00:24:14] Speaker A: What was the name of the shoe store that he owned?
Was it Fleet Feet?
[00:24:19] Speaker B: I have no idea.
[00:24:20] Speaker A: I think it was Fleet Feet. So you would go into Fleet Feet, they would run a small battery of tests, including you standing on some kind of device, and it would tell you what kind of shoes to buy.
[00:24:29] Speaker B: Right.
[00:24:30] Speaker A: I mean, I think that. I think we could do the same thing with AI I think that still happens. It probably happens way more now. I'm talking 25 years ago, which was pretty creative technology back then.
[00:24:38] Speaker B: The running stores do that.
[00:24:39] Speaker A: Yeah, probably today. But I'm just saying that's what I'm. That's what I'm thinking for paddles. Like, quick battery of tests, answer some questions, show some video. You probably should be using this paddle. Here's why I think that is a big deal. Paddles like paddle text. I want to say it's called the tko. I happen to have the ESQ version, which is. Which stands for Esquire, and it's named in honor of Andrea Coop.
So that paddle, like other paddles, which I think, which is becoming very popular right now, the Proton Flamingo, I have both of those. They operate in this way. And it's kind of gonna be hard for me to describe it. I'm gonna describe it this way. If you have a regular paddle and you swing at 10%, the ball comes off at 10%. Swing at 30, the ball comes off at 30. Swing at 70, the ball comes off at 70. Like, it's kind of like a straight line, right? Swing at 100, it comes off at 100. These paddles, I would say, are a curve.
If you swing at 10%, it comes off at 2.
If you swing at 100, it comes off at 150. So it's kind of a curve built in.
[00:25:42] Speaker B: Okay.
[00:25:43] Speaker A: So the slower you hit it, the. The even extra slower it goes, the faster you swing, even the extra faster it goes. So the reason I go back to AI with this, I say, is, like, if you can watch people's natural swinging patterns, how do they normally swing with pals that they're using? Would they be a good fit for an accelerated paddle? I'm going to call it an accelerated curve paddle. Or would they. And by the way, coining that term right now, we should probably go to commercial.
This episode brought to you by Accelerated Curve paddles. A new technology designed by PB Time Tournaments. They'll go by term tournaments. Anyway, this is so much fun. You see what I'm getting at? It could say to me, no, don't get one of those accelerated curve paddles. It's. It's not going to help your game any. Your game is much more designed on a. On a very consistent 50, 60, 70% swing or. Nope, you're the kind of person that this should go to. So Kelly Dwyer is a really good example. Um, she doesn't really hit it hard, but she's so consistent.
[00:26:43] Speaker B: She is.
[00:26:44] Speaker A: She gets the ball back. She gets the ball back. She gets the ball back. We put a flamingo in her hands and next thing you know, all her seconds were hitting, you know, back by the baseline with her normal swing. And she's like, whoa.
[00:26:55] Speaker B: Wow.
[00:26:55] Speaker A: And we didn't like it cuz we don't want her hitting to the baseline.
We want to hitting a little bit shorter than that makes it easier for us to get to the net. So I. Anyway, I won't go on and on.
[00:27:04] Speaker B: I was going to say this is a lot.
[00:27:07] Speaker A: Well, I believe in this and so does our partner.
[00:27:10] Speaker B: Oh my goodness.
[00:27:12] Speaker A: PB Time Tournaments. Okay. What else?
[00:27:16] Speaker B: Figure out how many commercials we can have.
[00:27:18] Speaker A: I. Yeah, but they all totaled like 30 seconds less in total, so I think we're good.
[00:27:23] Speaker B: If we're gonna start adding commissions, we have to have a talk about this.
[00:27:26] Speaker A: You could do some other stuff. You could start to integrate like duper and UTR and whatever else. And we don't need to go any farther than that. So, any last thoughts on AI and pickleball?
[00:27:34] Speaker B: It's common, folks. You can use it or it can hashtag truth.
[00:27:40] Speaker A: It is coming. Yeah, it's coming.
[00:27:42] Speaker B: Work with it or work again. I don't know. What am I trying to say?
[00:27:45] Speaker A: The phrase would be. Use it.
Tell your friends that we're ahead of.
[00:27:52] Speaker B: The game and so are.